Association Membership Sales
Membership is our passion. The TMC sales team makes more than 250,000 contacts annually to sell membership opportunities and have generated millions of dollars in new revenue for our clients.
Sponsorship Revenue Growth
Association Business Analysis
Follow the Technology Trends and Don’t Get Left Behind
Today’s association business environment requires us to stay abreast of ever-evolving technologies, and be ready to pivot. At one time, email was the shiny new sales tool. Now, social media is quickly blowing it out of the water regarding reaching a broader audience....
What Would Happen if Your Members Chose Not to Join for 1 Year?
This is a big question, folks. A good friend in the association world was speaking with a corporate member who put forth the following scenario – “What if Our company quit all associations for a year – drop our membership with the many trade associations we are...
Get Your Moery “How to Launch” a Podcast E-Book Today
Thinking about launching a podcast at your organization? The Moery Company has produced the Association Playbook podcast for 3 years – and, it was the best communications decision we ever made. The Playbook has allowed us to reach a global audience on a weekly basis;...
Moery Set to Launch Flash-Webinars on July 19th
Our monthly webinars have proven to be so popular; we’re taking these to the next level by offering them twice monthly in a fast-hitting, 15-minute format. The move is inspired by the speed of our sponsored #18 Dale Coyne w/ Vasser-Sullivan IndyCar – we plan to do the...
Your Association Business Model Might Need a Closer Look
Recently, I was on my way to Washington, DC, to make a client presentation – feedback based on our review of their entire business model. What I’ve seen in the last 24 months, in particular, is an unprecedented need for the evaluation of dues levels, membership...
Crafting an “Act Now” Renewal Letter
Hey folks, it’s that time of year. Renewing your members is top of mind, and the quality of your renewal letter can impact whether your members “act now,” or the renewal letter and accompanying invoice will be tabled ‘til time allows. I’d like to offer a few pointers...
JP Moery’s Association Playbook – Episode 146: Why the “Discovery Strategy Session” is Key to the Podcast Launch
Podcasting is one of the fastest growing and effective communications tools today. Host JP Moery has been hosting the Association Playbook for three years, and it’s had a tremendous impact on his business. If you are thinking about launching a podcast –...
JP Moery’s Association Playbook – Episode 145: The Most Ignored Association Growth Opportunity
Sponsorship sales is the hottest growth opportunity for associations today, and organizations continue to miss the boat. This week, Host JP Moery explains why and offers a 4-point strategy to revamp your sponsorship program. ...
JP Moery’s Association Playbook – Episode 144: Looking to Replace Your Sales Team? Reconsider.
Some execs in the association space are looking to make significant changes to the sales structure within their organizations – however, Host JP Moery warns while sales activity is extremely important, it is not the sole component of a successful program....
JP Moery’s Association Playbook – Episode 143: Best Practices for Launching Member Councils, with Peter Kaminskas
A common theme most associations wrestle with is the question of how increased engagement can lead to renewal and acquisition growth. Host JP Moery’s guest this week is his good friend of more than a decade, Pete Kaminskas, CompTia’s Vice President, Member Relations – Public Sector & Advocacy. Pete shares, “While there are many avenues to pursue on this topic, the concept of launching new membership councils is yet another strategy to drive relevance, visibility and, yes – growth, within your association.” JP and Pete discuss best practices in developing and launching member councils.
