Association Membership Sales
Membership is our passion. The TMC sales team makes more than 250,000 contacts annually to sell membership opportunities and have generated millions of dollars in new revenue for our clients.
Sponsorship Revenue Growth
We’ve launched countless sponsorship sales campaigns often exceeding our partner’s revenue goals. TMC tailors sponsorship programs for optimal results.
Association Business Analysis
The TMC data-driven business analysis provides a clear understanding of the competitive environment for your organization. When combined with our scenario modeling techniques, we help our clients make strategic change.
Is Your Association Ready for Explosive Growth?
The Latest Moery Blog Posts
Virtual Meeting Sponsorships and Sponsor Needs – Association Field Report (July 10, 2020)
https://youtu.be/C1NMP9V0JEg About half of all of the conversations that I'm having with association CEOs right now are around the idea of virtual meetings and virtual meeting sponsorships. First and foremost, I think associations should be preparing for hybrid...
New Skills for a New Era for Associations
Associations have been pushed to do new things, such implementing and rolling out new events and programs, to survive and thrive in this new era. One of the things I noticed – as I’ve been observing the association space evolve – are all of the new skill sets...
Create a Dual Prospectus for an Existing Event Sponsor
Many of you have asked me, “What should I do with my existing sponsorship prospectus? I've got an upcoming meeting that is going virtual." The answer is simple, however, it will take work on your end: develop a dual prospectus. A dual prospectus includes elements for...
Hustle vs. Hustle
I recently listened to a podcast by one of my favorite authors, Malcolm Gladwell. The episode was called “Chutzpah vs Chutzpah”— at first glance, a homonym. It is the same word, but it has different meanings in different societies (US vs Israel). While...
Showcase Your Association’s Strength Through Advocacy
As budgets are becoming tighter and discretionary spending falls under substantial scrutiny, companies are no longer joining associations based on a sense of corporate responsibility. Associations must provide a value proposition that answers the question,...
Going Virtual Offers a Unique Opportunity for Associations
I was researching an Association – a large professional society that has been around for over 100 years and is very well respected – and taking a look their sponsorships. They have not yet canceled their fall conference and are actively selling sponsorships for it as...
Latest from JP Moery’s Association Playbook
State of Association Sales in Q2 of 2020 – Association Hustle Podcast Episode 240
We compared 2019 and 2020 association membership and sponsorship sales for Q2 and saw interesting trends. Take a listen to this week's episode for observations, implications, and a way forward for association sales. ...
Leading with Transparency, Promise, and Vision – Association Hustle Podcast Episode 239
Transparency, making promises, and vision are not new. However, they're even more important now. Here's how to weave these three things into your leadership practice to get your team's buy-in on the decisions you make moving forward. ...
Certainty in Uncertain Times – Association Hustle Podcast Episode 238
There's is certainty in these "uncertain times" for associations and we need to act and adapt to these certainties if we want to thrive moving forward. Hello and welcome to JP Moery’s...
Final Look at Lessons Learned During the Onset of the Pandemic – Association Hustle Podcast Episode 237
This week we're concluding our Covid19 coverage with an overview of trends and observations that we saw during this time. We're focusing on sponsorships and membership retention, renewal, engagement, and recruitment with a look ahead of what's next for...
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