by JP Moery | Jan 18, 2021 | Association Business Strategy, Business Development, Business Practices
Hello everyone, I’ve got a great question on Ask JP today. Today I am going to cover the question “what kind of talent and employees are organizations and associations looking to hire right now? I’ve been seeing a shift over the years from specialization to utility. A...
by JP Moery | Jan 15, 2021 | Association Business Strategy, Business Development, Business Practices
Welcome to observations from the field. I’m reporting from Tulsa, Oklahoma where the Chili Bowl is kicking off this week. 2021 is going to be a time of your customers, clients and industries that you’re trying to reach. They’re going to be in control, wanting more...
by Kseniya Martin | Jan 13, 2021 | Association Business Strategy, Communications, Marketing
Welcome to Marketing Insights. Today I’m going to cover podcasts. Podcasting has become a popular avenue of obtaining information. According to Statista, in 2019 an estimated 88 million people listened to podcasts in the U.S. alone. Podcasting is attractive to...
by JP Moery | Jan 5, 2021 | Association Business Strategy, Business Development, Leadership
Hi everybody. I’ve got kind of a unique ask JP episode. My colleague Mike Thomas and I were on a call with a prospective client. The client very innocently said, “hey, I listened to your podcast and I’ve read your book, but is that all you...
by JP Moery | Dec 22, 2020 | Association Business Strategy
Today’s Ask JP question is this, “Hey, how often should I check into my data? How should I evaluate the quality of the data I have on my membership?” I was thinking about it dawned on me that checking your data is kind of like going to the dentist, right?...
by Bethany Murphy | Dec 3, 2020 | Association Business Strategy
The year 2020 has been a challenging year for many and in more ways than one. Some businesses have had to close their doors temporarily – some permanently – while others have made it to the other side stronger than before. The biggest lesson that I learned this year...
