by JP Moery | Jan 18, 2021 | Association Business Strategy, Business Development, Business Practices
Hello everyone, I’ve got a great question on Ask JP today. Today I am going to cover the question “what kind of talent and employees are organizations and associations looking to hire right now? I’ve been seeing a shift over the years from specialization to utility. A...
by JP Moery | Jan 15, 2021 | Association Business Strategy, Business Development, Business Practices
Welcome to observations from the field. I’m reporting from Tulsa, Oklahoma where the Chili Bowl is kicking off this week. 2021 is going to be a time of your customers, clients and industries that you’re trying to reach. They’re going to be in control, wanting more...
by JP Moery | Jan 5, 2021 | Association Business Strategy, Business Development, Leadership
Hi everybody. I’ve got kind of a unique ask JP episode. My colleague Mike Thomas and I were on a call with a prospective client. The client very innocently said, “hey, I listened to your podcast and I’ve read your book, but is that all you...
by JP Moery | Dec 24, 2020 | Business Development, Business Practices, Marketing
Welcome to observations from the field. Today we are going to cover the three D’s that are essential for 2021. Digital The first D is digital. This is all about what is happening right now and digital programs and events that are being delivered. It’s important...
by JP Moery | Dec 11, 2020 | Business Development
There is a real lack of certainty around associations and their programs as we head into 2021. Associations and their partners – in the first quarter or maybe even in the second quarter — are unsure if the events in the new year are going to be in person. Depending on...
by JP Moery | Sep 11, 2020 | Business Development
I know a lot of you are in the field selling virtual sponsorships. I think it’s really important to have conversations with your existing and potential sponsors that will set you both up for success. It’s important to know what your sponsors are thinking...