“Who Needs to Upgrade Their Meeting?”
Our team had a fabulous discussion the other day about the various events we’ve attended over the years for our clients. What works, what doesn’t, etc. We came to a startling realization…those organizations that need to update their meetings the most aren’t the ones...
Site Visits for Sales Success
About a month ago, our sales team discussed the potential benefit of making site visits to some of our client’s members to get a better perspective on their daily work. As a result, I will be visiting a company nearby to learn about what exactly goes on inside their...
Thinking Through Your Organization’s ROI
The Big Red “M” has spent the last few of weeks thinking through our return on investment (ROI). Our goal has been to create a snapshot representative of the value of our services that our association partners and prospective clients will understand. I recommend the...
Trouble Getting Replies from Prospects?
If you have ever worked in sales, you know one of the biggest frustrations of the job is never getting a reply. You call first thing in the morning, you email after dinner time, you leave a voicemail followed immediately by an email and no response. After a dozen...
