JP Moery's Association Playbook - Episode 91: 10 Key Questions for a Better Pipeline - Washington DC Association Consultant


“Often we are more hopeful because of a pleasant conversation with a prospect than assessing the reality of how far along we are – or, how likely it is to happen,” says Host JP Moery. Improvements can be made by going deeper to find out what you really don’t know.  And, the more you are uncertain of, the less likely this deal will truly happen.  JP offers 10 questions, which may help you determine what deals are real – or a pipe dream.

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