Association advisor and growth advocate, JP Moery is pleased to announce the release of his debut book Association Hustle.
Written with his signature energy and authenticity – JP weaves his real-life association experiences and lessons learned throughout the book resulting in actionable takeaways to help strengthen your organization. These include:
• Forward-thinking growth strategies for membership
• Value-driven sponsorship programs
• A winning sales process
• An engaging communications effort, and
• A new playbook for advocacy and public affairs to leverage membership sales
JP explains the motivation behind his book, “Our 21st-century associations face mounting challenges requiring an innovative approach and a little bit of hustle to survive. It’s a critical time, and I encourage my colleagues to undertake a more entrepreneurial spirit. I’m thrilled to share some personal experiences, which may help them grow revenue. I’m not making it up, because it happened.”
To learn more about Association Hustle and to order a copy for your organization – visit JP’s new website.