Preparing your Strategic Plan for the Next 3-5 Years – Association Field Report (December 3, 2021)
https://youtu.be/ufgv1kvldIs Observations from the Field: 2022 will be a year for associations to focus on strategic planning for the next three to five years. Here's why. It's obvious we have new businesses, changing businesses, and revenue streams like meetings and...
What You REALLY Need to Sell Membership
As someone who focuses on operations, I have the unique perspective of watching and learning directly from our sales’ team daily experiences. Over the past 8 years, I have absorbed what it takes to sell a membership and how someone in my position can support those...
What Are You Thankful For? – Ask JP #094
https://www.youtube.com/watch?v=a7d5Gq6kbwc Hello there and welcome to another episode of Ask JP. The question today is, what are you thankful for? I am thankful for opportunity. Since this is a business podcast, I want to talk about that. There is so much opportunity...
5 Tips for New Entrepreneurs – Association Field Report (November 26, 2021)
https://youtu.be/p5pk-uCkITA Hello there, it's JP Moery with Observations from the Field. Here are five observations for new entrepreneurs. Accept that business is very personal. This endeavor is going to require everything that you have and then some. Don't buy into...
How to Maximize Survey Response Rates – Composing an Effective Email
Below are the steps you should follow when creating a survey email invitation. HINT: Do everything you can to make the survey email invitation look as if it is coming from a real person. 1) NEVER use html. 2) ALWAYS have the email invitation appear to come from...
What Are 5 Accomplishments That Shaped Who You Are Today? – Ask JP #093
https://youtu.be/wupcW3knyxg Hello there, it's an episode of Ask JP. I had a question the other day, did you ever get anything right during business? I've revealed a lot of failures and mistakes in the order to be transparent and vulnerable. People seem to like that...
Strategic Planning – Association Field Report (November 19, 2021)
https://youtu.be/sOHfnN-J070 Hello, it's JP Moery, Observations from the Field. Strategic planning is gearing up again. We've had these plans for the last several years that are now obsolete because so many factors have affected us since the pandemic. Business...
Fortune is in the Follow-Up
A few days before officially starting my career in sales at the Moery Company, I heard the phrase “Fortune is in the Follow-up.” That phrase has stuck with me to this very day and is a constant reminder as I sell on behalf of my association clients. The fourth quarter...
The Great Resignation Era – Ask JP #092
https://youtu.be/62iznmkQtC4 Hello there, I’ve got another Ask JP for you today. Someone asked me, “what do you think about the big resignation?” I think one of the things that can be a little bit dangerous is we can make big assumptions about our career. We can look...
Trends in the Marketplace
https://youtu.be/hg2kP392RQ8 Hi, I'm Mike Thomas, Senior Vice President of Sales for The Moery Company. Current clients and prospects ask me all the time, what trends am I seeing out there in the marketplace with other associations? Prior to the pandemic, my requests...