Moery Company Blog - The Moery Company
The Trade Show Isn’t Dead; It’s Just Different

The Trade Show Isn’t Dead; It’s Just Different

At my previous association, tradeshows were a big deal. It was the place and time to find new business opportunities, build face-to-face connections, and learn about the latest trends in the industry. How are associations meeting those goals when the trade show is...

How’s Business? – Ask JP #033

How’s Business? – Ask JP #033

https://youtu.be/nbVjQ4cHtCU The question that I get most often these days is, "How's business?" Let me share with you what I can. One is, it's great because we are still here. Secondly, it's great because we have kept everyone on our team working during this entire...

Building a Virtual Sponsorship Program, Part 2: Design

Building a Virtual Sponsorship Program, Part 2: Design

We are continuing the discussion on how to develop a strong organizational framework for your virtual sponsorship program. If you haven’t already, please refer to our first post in this series by clicking here, as it lays the foundation for establishing a virtual...

Building a Virtual Sponsorship Program, Part 1: Strategy

Building a Virtual Sponsorship Program, Part 1: Strategy

Virtual sponsorships are a huge topic for associations right now and we’re on fire about it! So, over the next couple of posts, we’re going to cover the pros and cons of virtual events and sponsorships, discuss how to build your virtual sponsorship strategy, building...

The Pros and Cons of Virtual Events

The Pros and Cons of Virtual Events

There are several themes that are revealing themselves as association pivot their in-person events to virtual platforms, some good and others that call for our attention to improve. Here are some of the pros and cons of virtual events that we have seen thus far....