
Why Sharing “What Not to Do” Gets More Clicks – Association Field Report (February 19, 2021)
https://youtu.be/yj-6NNMES-4 Hi everyone, welcome to observations from the field. Today, I am covering the effects of talking about mistakes and what this leads to. Working in the association space I’ve learned that whenever you talk about mistakes or bad business...

Learn About Our Two Talented New Drivers – Association Field Report (February 12, 2021)
https://youtu.be/mwn318I6MdI Hey everybody, we’ve got an exciting from the field today! You may have seen previously that The Moery Company announced our motor sports sponsorship division. I am really excited to make another announcement about that. We just signed our...

Unpacking the Association Sales Box – Association Hustle Episode 271 (7m 57s)
Lack of revenue is often a symptom of an association business model issue, not a sales problem. Here's how you can identify the real problem. Hello and welcome to JP Moery’s Association Hustle...

Auto Racing Ace Santino Ferrucci and The Moery Company Announce Sponsorship Launch
The Moery Company’s Motorsports division announced today its partnership with Santino Ferrucci, driver for Sam Hunt Racing in the NASCAR Xfinity Series. The Moery Company will be connecting growing companies seeking brand activation in this exciting sponsorship...

The Value of Chapters and Local Affiliates in 2021 – Association Field Report (February 5, 2021)
https://youtu.be/YurMMqn-fn0 Hi everybody, welcome to observations from the field. I’m covering the value of chapters and local affiliates to association in 2021. I have observed a great opportunity for associations right now. Many of us have chapters, local...

Marketing Insights – The Importance of Marketing Now
Hello, welcome to Marketing Insights. Today I’m going to cover the importance of marketing right now. The pandemic has led us to adapt from in-person events to digital and hybrid events. Additionally, many employees are working from home. So, what does this mean for...

How Do You Collaborate With Existing Staff on Membership & Sponsorship Sales? – Ask JP #055
https://youtu.be/GUkhDfowF2E Hello everybody, welcome to Ask JP. A CEO brought up a great question, how do you collaborate with existing staff when you’re involved in membership and sponsorship sales? This is a great question, because I do not think there is much...

What Is the Most Effective Way to Set and Achieve Goals?- Ask JP #053
https://youtu.be/k8ejOLIZQ4E Hey everyone welcome to Ask JP. Today I’ve got a great question – what is the most effective way to set and achieve goals? The most important thing when it comes to goal setting is to develop a system that works for you that you will...

Digital and In-Person Events in 2021 – Association Field Report (January 22, 2021)
https://youtu.be/WOFyATM9bMM Welcome to observations from the field. We are going to cover in-person vs. digital events in 2021. The question is, with the vaccine coming out what do you think events are going to look like in 2021? we've been communicating with our...

What Kind of Employees are Associations Looking to Hire Now?- Ask JP #052
https://youtu.be/dx_Ox3Zw2ho Hello everyone, I’ve got a great question on Ask JP today. Today I am going to cover the question “what kind of talent and employees are organizations and associations looking to hire right now? I’ve been seeing a shift over the years from...