Association Labs Podcast – Host JP Moery, President of The Moery Company, offers a weekly episode on leadership, business growth, sales and more. Our mission is to arm you with insight and strategy on the challenges confronting the nonprofit community.
JP Moery’s Association Playbook – Episode 134: Customizing Membership and Sponsorship Sales, with Jordan Weiss
Host JP Moery welcomes to the show for the first time – Moery Biz Dev Manager, Jordan Weiss. A specialist at revamping association legacy programs, Jordan has developed a customized approach for two very distinct client groups – membership and sponsorship...
JP Moery’s Association Playbook – Episode 133: Four Characteristics of a Winning Sales Team, with SVP Mike Thomas
Association membership sales is a dynamic process and requires a specialized approach by your team. Host JP Moery welcomes to the show Mike Thomas, Moery Senior Vice President of Sales. Mike, a seasoned sales professional with more than two decades of success, shares four essential characteristics of a winning sales team.
Some 20 years ago, when Host JP Moery was a young association exec, he began to realize the importance of setting priorities. When the narrative of your organization is “Protector of the Industry” – it is implied you need to be on top of a million different things to protect companies – on a daily basis. He discusses the resulting “battle fatigue” and the critical need for “laser focus” during his latest podcast.
Host JP Moery has known a lot of great salespeople throughout his career. From possessing positivity, to an athletic mindset, to a willingness to fail – he breaks down his top 5 qualities of the successful 21st century salesperson.
JP Moery’s Association Playbook – Episode 130: What Associations Can Learn from Consultants, with Casey Clark
These two friends go way back in the association world. In fact, Host JP Moery and Casey Clark, Senior Vice President of Strategic Communications at the American Gaming Association, have shared similar career paths in that both have worked on the associations side and the consultant side of the game. During this week’s episode, JP and Casey have a candid conversation about what associations can learn from consultants (and, vice versa) – the similarities and differences between the two, and the immense success that can be realized through collaboration and clear communication.
Host JP Moery has a quick tip about a unique barrier to growth within associations and small companies – behavior he’s observed for a long time and, frankly, struggles with himself. It’s the issue of control. He breaks down a simple strategy that can free you up for success during his latest episode.
JP Moery’s Association Playbook – Episode 128: Secrets to Successful Client Relationships, with Bethany Murphy
Host JP Moery welcomes to the Playbook, Bethany Murphy – Business Development Director at the Big Red “M.” JP introduces her as one of the most fantastic salespeople he’s ever hired at the company and one who’s changed the trajectory of the business...
“I can say with some confidence that I’ve probably lost more sales deals than anyone that might listen to this podcast (or be willing to admit it!)” says Host JP Moery. He’s been in the sales game for a long time and made his share of mistakes. So, speaking from experience, he shares blunders made and new strategies with hopes you can be successful at your next sales meeting.
Sidelining sponsors and vendors at your conferences – relegating them to advertising and exhibiting – precludes associations from fully tapping into expertise that could be invaluable to their members, says Host JP Moery. If your sponsors’ specialized...
Just how much time does your membership department devote to the “onboarding process” of new members? "We spend so much energy recruiting, assuring them how different they’ll be treated by this organization and how much value they’ll receive through their...