PODCASTS - The Moery Company

The Association Hustle Podcast – is JP Moery’s newly branded show, which aligns with the content from his book: Association Hustle – Top Strategies for Association Growth.  JP’s mission is to provide insights and strategy to help 21st century associations remain relevant and thrive in a progressively complex and competitive business landscape. 


 
JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 43: Discounting Your Membership Dues? Reconsider.

As associations begin to feel the revenue squeeze, the inclination is to implement a membership discounting program. Host JP Moery has participated in a number of discussions this year centered on this strategy; however, he believes the approach is one leadership should think twice about. He shares his rationale and several recommendations for successful membership development. Check it out!

JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 42: Why Membership Retention Tops Membership Recruitment

Here’s a NEWSFLASH – 70% of associations have indicated it’s more expensive to recruit new members than to retain their current ones. Furthermore, with nearly 50% of organizations achieving more ROI through long-term relationships, retaining members is essential for success. During host JP Moery’s recent podcast, he offers numerous strategies for your association membership efforts.

JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 41: Who’s Responsible for the Acquisition of New Members in Your Organization?

Host JP Moery keeps his finger on the pulse of the association industry – and, one of his tactics is to review job openings. Recently, he’s seen a troubling trend around what’s required of Membership Directors, Membership Associates, and/or Membership Development Managers. He’s found these folks have way too much on their plate. JP details its adverse impact on association growth and makes some sound recommendations in his recent podcast.

JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 38: Three Professional Game Changers

Freedom, confidence, and liberation: these were the result of 3 linchpin moments experienced by host JP Moery in his early 30s. During this episode, JP reveals several personal decisions that propelled his career and shaped how he runs his business today.

JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 37: Get the Chip Off Your Shoulder

Host JP Moery admits to having had a huge chip on his shoulder when he started working in DC some 30 years ago. In his latest episode, he explains why and the impact it had on his career. Looking back, he wishes he’d been more self-aware because his path would have been a lot easier. JP shares the take-aways from his experience. Listen in.

JP Moery’s Association Playbook – Episode 44: Top WOM Membership Recruitment Strategies

Association Labs – Episode 35: My Top 3 Business Books

Host JP Moery discusses the 3 books that have had the greatest impact on his professional growth – each from a different stage in his career. While he works well in strategy and big picture thinking – JP admits implementation has been his biggest...