Success Stories - The Moery Company

The Moery Company

A Proven Track Record

The Moery sales team makes more than 200,000 contacts annually to sell membership and sponsorship opportunities, as well as other special projects for associations. These experiences enable us to provide excellent business development, sales and marketing services to our clients.  Our team is engaged in the marketplace, which affords us a unique perspective to provide your organization with candid feedback and strategic advice.  Examples of our success include:

Memberships sold since 2015 for a financial industry client

Which Generated More Than

Dollars In Fresh Revenue

The Moery Company has formed more than 100 client partnerships since 2010, and generated  millions of dollars in sales for those clients.


Percent renewed of summit sponsors in 2015 for an organization representing manufacturing interests.

Number of Contacts Made Annually

Membership Development

  • The Moery sales team has developed an ever-growing sales pipeline of 40,000 and has engaged more than 100,000 prospects via email marketing campaigns for our clients this year.
  • More than $850,000 in new membership revenue has been generated since 2015 by a Moery sales associate for one of our valued clients and the partnership remains strong.
  • Since 2016, a Moery sales associate has brought on board more than 35 new members for a young association in an emerging market.


  • Conducted record sponsorship sales efforts for a banking association’s annual meeting.
  • Created a new enterprise-wide sponsorship program for a client serving the manufacturing industry.
  • Recently reviewed its existing sponsorship program, provided a competitive analysis, and created a fresh prospectus for a new client. Moery continues to provide sales support for sponsorships, exhibits, and advertising.
  • Assisted in new inventory development and sales for three annual international energy industry events.
  • The Moery team continues to run sponsorship campaigns for the Executive Summit, as well as 20 other events, for a partner of 4 years.

Business Partnerships

  • Led a multi-million business development division with endorsements from market leaders in insurance, transport, job boards and small business products.
  • Initiated new advertising sales plan which increased advertising revenue more than 30%, record levels, for national magazine.
  • Researched industry prospects, developed inventory and launched sales plan for new manufacturing summit.
  • Assisted leading consumer goods associating in launching a new business partnership program with in-depth sponsor interviews, pricing comparison and competitive analysis.

Strategy and Implementation

  • Conducted leadership review for one of the nation’s most well-respected association CEOs and association board of directors.
  • Initiated revitalization plan for the nation’s longest running professional development program for association and chamber of commerce executives.
  • Provided strategic advice for a $2 billion corporation regarding its association market product launch.
  • Provided content marketing platform and sales strategy to leading communications firm regarding its association “go to market” phase.


The Moery Company tailors these endeavors to the unique specifications of each organization by leveraging the experiences we’ve acquired from our partnerships with nearly 100 associations over the years, including some of the nation’s top organizations – the Business Software Alliance, National Restaurant Association, and the Association of American Railroads. Our clients can also be assured of our company core values: integrity, collaboration, and dedication throughout our partnership.

Association Testimonials

JP and his team have been fantastic. Their professionalism and responsiveness are unparalleled. It’s a pleasure to work with them.”

Andy Doyle, President and CEO, American Coatings Association

President and CEO, American Coatings Association, American Coatings Association

“JP Moery and his team at The Moery Company go above and beyond for their clients. We consider them more than an outside sales team, they are trusted advisors and have gone the extra mile for us. Don’t expect The Moery Company to simply stick to their agreement, they provide much more than what is on paper.”

Dirk Ebener,

CEO and Managing Director, NürnbergMesse North America

“A strong membership at all levels is critical to any association. Working with The Moery Company, ABA has reformulated our marketing strategies to both expand upon our associate membership base and find new ways to engage them in non-traditional ways. This has proven to be a smart –and effective – business decision for the ABA.”

Susan K. Neely

President and CEO, CAE American Beverage Association

“The Moery Company is a valued and indispensable partner for association. Thanks to our affiliation with JP Moery, AFFI’s member services and affinity programs continue to exceed our expectations.”

Kraig R. Naasz

President and CEO, American Frozen Food Institute

“The Moery Company has been a great help to ACMA. They targeted and have gone after high-dollar members that we were missing for years and brought them in with their sales skills and our proposition. They’ve really been an extension of ACMA.”

Tom Dobbins

President , American Composite Manufacturers Association

Clients We’ve Served

Advanced Medical Technology Association

Aluminum Association

American Association for Homecare

American Architectural Manufacturers Association

American Academy of Physicians Assistants

American Bakers Association

American Beverage Association

American Bus Association

American Coatings Association

American Composite Manufacturers Association

American Forest and Paper Association

American Frozen Food Institute

American Fuel and Petrochemical Manufacturers

American Home Appliance Manufacturers

American Hotel and Lodging Association

American Moving and Storage Association

American Society of Civil Engineers

American Wind Energy Association

Association of American Railroads

Association of Pool and Spa Professionals

Biotechnology Industry Organization

BSA | The Software Alliance

Congressional Quarterly/Roll Call

Consumer Data Industry Association

Consumer Specialty Products Association

Consumer Bankers Association

Consumer Healthcare Products Association

Council of Institutional Investors

Dangerous Goods Advisory Council

Door and Hardware Institute

Financial Executives International

Forest Resources Association

Highway Users Alliance

Global Cold Chain Alliance

Greater Washington Board of Trade

Grocery Manufacturers Association


Independent Community Bankers Association

Insured Retirement Institute

Interactive Advertising Bureau

International Franchise Association

International Sign Association

Investment Company Institute

Manufacturers Alliance for Productivity and Innovation

Mortgage Bankers Association

National Association of Federal Credit Unions

National Association of Manufacturers

National Association of Landscape Professionals

National Association of Secondary School Principals

National Beer Wholesalers Association

National Community Pharmacist Association

National Concrete Masonry Association

National Electrical Contractors Association

National Roofing Contractors Association

National Waste & Recycling Association

Outdoor Power Equipment Institute

Personal Care Products Council

Power Transmission Distributors Association

Railway Supply Institute, Inc

Renewable Fuels Association

Sage Payment Solutions

SCG Legal

Small Business Legislative Council

SmartBrief, Inc.

Society of Chemical Manufacturers & Affiliates

Solar Energy Industries Association

Snack Food Association

Society of the Plastics Industry

Specialized Carriers and Rigging Association

Telecommunications Industry Association

Textile Rental Service Association

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